If you are an author or you are planning on writing a book, having a book publicist is important. The publicist plays an important role in the success of your book. So, you should be careful when choosing one. There are several book publicists in the market, choosing one among the many, especially if this your first book can be challenging. So, how do you differentiate a reputable publicist from the rest? Here is a guide.
When looking for a book publicist, you can start by asking for recommendations from people you trust that have used the services of one in the past. It is important you ask them how their experience with the publicist was and if you should use the same publicist.
Before you hire a book publicist, it is important you do your homework and research on them. Go through the website and social media pages of the publicist and read the testimonies and comments that have been posted there. It is important to also check the ratings and reviews of the book publicist on other trusted sources online. A reputable book publicist will not miss several positive reviews online. You can visit this homepage for the best book marketing tips or read more about hiring experts.
Also, ask the book publicist to give you the contact details of some of their past and present clients. A reputable book publicist should not have a reason why they should not give you their reference list. It is important you call some of the publicist past clients and ask them how their experience was working with the publicist. Also, ask them to rate the services of the publicist. If most of the responses you are getting about the publicist are positive, you can proceed to work with them.
How long has the book publicist been operating? It is important you choose a book publicist that has more than 5 years' experience. An experienced book publicist has built connections with different stakeholders in this field, hence they will provide you with better services. Also, the book publicist has diverse knowledge in this field that they have gained over the years. Before you hire the publicist go through their website and check the number of years of experience they have.
Your budget also plays an important role when choosing a book publicist. All publicists don't charge the same for their services, some are more expensive compared to others. It is important you compare the fees of different book publicist, then choose one that is within your budget. You can read more on this here: https://www.huffingtonpost.com/holly-robinson/is-a-book-publicist-worth_b_5485362.html.